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Basic Marketing a Managerial approach : Learning Aid to Accompany. 8th.ed.

International Marketing : Managerial Perspectives

Strategic Marketing Problems : Cases and Comments. 4th.ed.

Business Systems Analysis

Basic Marketing : A Managerial Approach. 8th.ed.

American Business enterprise : An Introduction. 6th.ed.

Sales Management : Concepts, Practice, and Cases

Introduction To Business

Management Of The Sales Force. 7th.ed.

Marketing in Action. 8th.ed.

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